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Google Ad Grant for Churches: 7 Myths About $10,000/Month in Free Ads
Somewhere along the way, you’ve probably heard it: Google will give your church $10,000 a month in free advertising. And if you’re like most church leaders, your first reaction was some version of “that can’t be real.” It’s real. The Google Ad Grant for churches is one of the most underused tools in ministry marketing […]
Why Strategic Nonprofits Move Faster Than Reactive Ones
Marketing for Nonprofits: Why Strategy Matters More Than Speed Most nonprofits are not struggling because they lack passion. Marketing for nonprofits often becomes reactive without organizations even realizing it. There are donors to update, events to promote, volunteers to recruit, staff to manage, and communities to serve. The pressure never really stops, so communication becomes […]
How Churches Can Use Paid Ads to Reach Their City Without Feeling Salesy
Most pastors like the idea of reaching more people in their city. Fewer pastors like the idea of running ads. And when it comes to church advertising, some congregation members, key donors and stakeholders can get a little uncomfortable. It feels corporate. It feels cold. It feels like something big churches and businesses do. But […]
The Funnel is NOT the Mission
We get it. You’ve sat through the webinars. You’ve downloaded the playbooks. You’ve heard that if you just build the right funnel—awareness → engagement → conversion → retention—your ministry will grow, your giving will increase, and your people will multiply. We’re told that funnels are the key to church marketing strategy. And honestly? You’re not […]
7 Creative Marketing Ideas That Actually Work
Looking for fresh church marketing ideas? You’re not alone. Many church leaders struggle to reach their community effectively, often relying on outdated methods that no longer resonate. Today, we’re diving into seven creative, actionable church marketing ideas you can easily implement to make genuine connections and boost engagement. 1. Share Authentic Testimonies on Social Media […]
5 Marketing Mistakes Churches and Nonprofits Make (and how to Easily Fix Them)
Marketing in ministry can be tricky. Often, we think it’s enough to showcase and promote the latest church event or new program and hope it sticks. But the truth is, marketing should support your ministry’s mission, not detract from it. Unfortunately, many well-meaning ministries make big marketing mistakes and fall into the trap of marketing […]